Field notes from inside the industry.
Practical perspectives on building, opening and running hotels in Indonesia. Written by hoteliers, for owners and developers.

The cost of a hotel feasibility study in Indonesia in 2026
What owners and developers should expect to pay for a properly scoped, lender-ready hotel feasibility study in Indonesia — and what actually drives the price.

Hotel renovation feasibility: ideas, process, costs & projects in 2026
A practical guide to deciding whether to renovate — covering ideas, process, real-world projects, and a clear breakdown of cost per room and ROI.

6 winning strategies to increase direct bookings
Cutting OTA dependency is one of the highest-leverage moves a hotel can make. Six practical strategies for taking back the guest relationship — and the margin that comes with it.

Bleisure travel: the rise of mixing business with pleasure
A $600 billion global trend is reshaping how hotels position themselves — and Indonesia is uniquely placed to capture it, if the operational reality matches the marketing.

Spending more to become the most cost-efficient hotel operator
The savviest operators don't simply cut costs — they invest where it compounds. A look at operational maximization, SOP discipline and why the cheapest hotels rarely become the best ones.
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